Building Trust Through Excellence
Dheera’s Commitment Long-Term Success
Dheera Auto tyres and Parts Trading LLC was incorporated in Jan’22 for trading & distribution in international markets. Currently, we deal in Tyres, and plan to start Batteries and Auto Parts in near future. Our focus is to develop business in African and Middle eastern region. Our team has a good understanding of the culture, needs and expectations of customers & consumers in this region and have taken off well in pursuit.
We persistently pursure to offer competitive pricing and a growing business.
We are guided by values of integrity and driven to the objective of
- Building long term customer and supplier relationships, governed by sense of responsibility.
- Creating winning solutions.
- Representing brands on an exclusive basis.
- Developing our brand, covering all product ranges.
- Staying ahead of the curve, exceed expectation of our stakeholders.
- Technology to be a cornerstone in our business endeavors.
Our team has over 80 Man years of experience in International business so have thorough knowledge of product, documentation, logistics in business landscape of China and African/Middle Eastern/East Asian markets.
Below are the brands we sell in various markets.
- India: MRF, Ralson (TBR) and ARL (2 wheeler & Light truck tyres and tubes)
- China TBR & PCR: Double coin, TBB, Greforce, Kapsen, Zextour, Fronway, Firemax, Euroking (our OE brand).
OUR LEADING SUPPLIERS
THE COMPANY
Our Team has over 80 Man years of experience in International business so have through knowledge of product, documentation, logistics in business landscape of China and African/Middle Eastern/East Asian markets.
As a startup, we keep our costs low (within the zone of business prudence) but at the same time invest in delivering better value to customers, not only to trade but be responsible for product. We therefore develop strong and deep relationships with suppliers and customers. We solve their problems, help them grow, make brands out of commodities, and make business easier for all. We shall be looking at maximizing Customer Lifetime Value than value per order.
We believe good profit is a resultant of strong brand & relationships, bonds of trust & confidence in entire value chain and consistent orders from customers.
Vision & Mission
Vision
Path to individual and collaborative brilliance, cultured in a true sense of ownership, to be the best and exceed expectations.
Mission
To be a top company and a respectable name in the region by 2026. Make technology an enabler of higher efficiency in the smallest of jobs, helping make professional and personal lives better of our Stakeholders, Partners, Team members in true sense of it. Always try to exceed expectations.
Values
• Integrity & commitment. Upholding honesty and dedication in all endeavors.
• Inclusion & teamwork.
Embracing diversity and achieving together through collaboration.
• Diversity & collaboration.
Valuing differences and working together for collective success.
• Freedom & Accountability.
Empowering with responsibility and ensuring transparency in actions.
• Respect and Humility.
Honoring others with modesty and empathy in interactions.
• Ability Hierarchy.
Acknowledging skills while promoting equitable opportunities for advancement.
OUR TEAM
Ashwin Jain
Business Management
Ajo Ponnachen
Accounts and Business administration
Praveena Padmanabhan
Supply Chain and documentation
Theodore Ashu Agbor
Sales
AP Ray
Logistics
